Author and former Indian Cabinet minister Smriti Irani concluded a four-nation launch tour of ‘Modialogue: Conversations for a Viksit Bharat’, a book authored by Dr Ashwin Fernandes exploring India’s growth trajectory under the leadership of Prime Minister Narendra Modi with a particular focus on his communication strategy through the radio programme ‘Mann Ki Baat’.
In London, the Nehru Centre played host to the UK launch event with Indian Deputy High Commissioner to the UK Sujit Ghosh.
Irani, one of the contributors to the book, said: “Mann Ki Baat has been a beacon of hope and inspiration, celebrating India’s progress on the global stage. It exemplifies how dialogue can unify, inspire, and drive action.”
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Author Fernandes, Executive Director at QS Quacquarelli Symonds, said: “This book is not just a reflection of Prime Minister Modi’s communication style; it represents our nation’s collective voice. ‘Modialogue’ encapsulates the spirit of collaboration, resilience, and hope that defines India’s journey toward becoming a Viksit Bharat.”
Lord Raj Loomba, philanthropist and founder of the Loomba Foundation, praised the book for its global relevance and the way it highlights the power of effective leadership in fostering sustainable growth.
Amarjit Singh, Founder and CEO of the India Business Group, added: “Prime Minister Modi has emerged as one of the most globally influential leaders in the 21st century. Under his visionary and dynamic leadership, India has developed a pro-business friendly environment with growing levels of entrepreneurship, investment, and innovation.
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“On the world stage, Prime Minister Modi has enabled India to become an important bridge between the Global South and the western world, proactively seeking inclusive and sustainable growth by integrating diverse voices and stakeholders.”
‘Modialogue’ is a blend of 'Modi' and 'dialogue' to encapsulate how a radio broadcast has evolved into a dynamic national conversation, fostering engagement among citizens. The book highlights how this platform has fostered engagement among citizens, providing a voice for the people and mirroring their aspirations, concerns, and hopes for the future. It showcases Modi as a master communicator, drawing parallels with Chanakya's emphasis on the importance of communication skills for leadership and also contains an analysis of a survey of 4,235 people across India who shared their positive opinions on the radio program.
